THE STANDARD

WHY 88?

In Chinese culture, the number 8 represents good fortune, prosperity, and overall luck. We wanted that energy in everything we make.

88Days isn't just a name. It's intention. When you open a jar, we want you to feel like something good is coming.

OUR STANDARDS

Three things we won't compromise on.

01

INGREDIENTS

We're transparent about what's inside. Every ingredient has a purpose. We'll tell you what it is and why it's there. No hiding behind marketing claims.

02

R&D

We don't release it unless it works. Every product is tested until we're confident it delivers what we say it does. No exceptions.

03

PURPOSE

We keep our line focused. We only make products we'd actually use ourselves. No filler, no 'complete the range' mediocrity.

Goods worth keeping. For people who'd rather own less, and own better.

Our Journey

2025

Taking the Step

2026

First Milestone ⚘ Launch

2022

Growth Phase

2025

Taking the Step

Thought turned into action after years of contemplation. Through long nights and hundreds upon hundreds of iterations, the first product finally came to life.
FOUNDER & CEO

Steven W.

Hey, I'm Steven!

Like most guys at a young age, my hair journey started with those blue fluorescent gel tubs. Crunchy, shiny, and all we knew. Over the years I graduated to Got2b Glued, then American Crew, then a long list of bespoke brands I discovered in my late teens.

Then a few years ago, my hair started thinning and more strands started falling out. I won't pretend it didn't mess with me, hair is more tied to how you feel than most guys admit. I started reading every ingredient label, throwing out anything sketchy, and rebuilding my routine from scratch around clean, simple stuff that actually felt good to use.

Eventually things turned around. And the more I thought about it, the more I realized: there weren't enough brands making clean, well-made products that anyone could just use and love. So I made one.

88Days isn't a "fix your hair" brand. It's just good, clean products everyone can love.

Co-Owner & CCO

Briana L.

Hi There, and I'm Briana!

What began as a creative outlet during my 9-to-5 desk job quickly grew into a true passion project. I wanted to create products that I would personally use and repurchase again and again; products that were not only effective, but uniquely my own. I wanted to know exactly what ingredients were going into everything I made while still delivering high performance and quality.

That meant candles with beautiful, long-lasting scents made from clean ingredients, and body scrubs that leave your skin feeling refreshed and renewed. My hope is that when you try our products, you’ll feel the love, care, and passion that goes into handcrafting each and every one of them.